About Natalie
I’m Natalie Farber, a fashion design and management student at Cornell University with a love for blending creativity, strategy, and storytelling. My experience as a merchandising intern at Eberjey allowed me to dive into the business side of fashion, where I created company wide visual directives, analyzed competitor pricing, assisted in fittings, and developed collection concepts that shaped the brand’s direction.
This work fueled my passion for marketing and brand building by showing me how design decisions translate into experiences that resonate with people.At the same time I am deeply inspired by the world of bridal, where craft and emotion meet.
From designing gowns for the Cornell runway to studying the intricacies of textiles and construction, I explore how elegance, intimacy, and innovation can come together in pieces that feel timeless yet fresh. For me fashion is about connection, between artistry and business, between garments and stories, and between the people who create and those who wear them. Whether I am in the studio draping a new silhouette, planning a brand activation, or shaping merchandising strategy, I am always seeking ways to bring beauty and meaning to the industry.
In the tenth grade, I combined my commitment to community service with my fashion design hobby by founding Ready for the Runway, a first-of-its-kind school club that organizes uplifting activities for under-resourced girls in my community. Recognizing the importance of building self-esteem from an early age, Ready for the Runway focuses on the power of dress-up play to support the social and emotional well-being of girls. Using the resources raised during fundraisers, we hold events in classrooms that we transform into the backstages of state-of-the-art fashion runways. The girls select unique clothing, accessories, and props with the help of club members to create their individualized looks, culminating in their special moments on the runway. For girls who prefer a behind-the-scenes experience, we offer alternatives such as making accessories with the club members. These interactions are especially rewarding, providing opportunities to bond more personally. Ready for the Runway also partners with the non-profit LEAP to help previously incarcerated women get back on their feet. For service days, our members gather at the Dragonfly Boutique, a thrift store that employs the women. We listen to their stories and assist with store tasks. Helping young girls and previously incarcerated women in my community has been my most meaningful commitment outside the classroom because it’s important for women to support and empower each other. Although I will soon leave for college, I am honored that Ready for the Runway will continue serving young girls and previously incarcerated women in my community.
